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Press and Industry Analysts Award Apptix Customer Service Silver in Best in Biz Awards 2011 Support Department of the Year

11/23/2011

Herndon, VA – November 22, 2011 – Apptix (OSE:APP) has been named the Silver award winner in the Support Department of the Year category in Best in Biz Awards, the only national business awards program judged by members of the press and industry analysts.

Apptix, the premier provider of hosted business communication, collaboration, and IT solutions, was honored for their Customer Service and Support department’s white glove dedication and support.

“We are proud that our professional, proactive Customer Service and Support team members have been recognized for the excellent work they do,” said David Ehrhardt, President & CEO of Apptix. “This industry award mirrors the feedback we received in our recent customer satisfaction survey, in which our CSS representatives received the highest marks in professionalism, clarity, and knowledge for a third year in a row. They exemplify the dedication throughout Apptix to provide customers with outstanding products and services to help businesses stay connected.”

The award recognizes the CSS team’s unrelenting efforts to understand and address customer needs. This commitment to customer satisfaction has enabled Apptix to expand its presence within the more demanding mid-market and enterprise market segments while supporting major channel partners that serve small businesses. Apptix CSS has implemented multiple programs to capture customer feedback, including an annual customer survey of the entire user base, the use of social media, and the creation of a Customer Advisory Board. To provide more immediate information, Apptix has deployed a third-party tool to contact and survey customers immediately after every interaction with CSS. Apptix leverages this information to respond and adjust as necessary to globally address customer issues.

These activities have been instrumental in Apptix’s success: customer churn has dropped below industry-standard 1% per month; mid-market and enterprise customer percentage increased 100% year-over-year; and survey results identified an outstanding 94% positive customer feedback from 2010-2011. Apptix’s full-service CSS department is a key component of the exceptional overall experience customers receive from Apptix, along with a full suite of hosted services, a secure and reliable network, and an industry-best 100% uptime Service Level Agreement.

Best in Biz Awards 2011 were presented in more than 30 categories. More than 150 entries were received in this year’s awards program, from an impressive array of public and private companies from a variety of industries, sectors and regions. The companies that won gold, silver and bronze awards in this year’s program represent the best in American business.

Winners of Best in Biz Awards 2011 were determined by scores from a panel of high-caliber judges from top-tier business and technology publications, as well as analyst firms, including: Accounting Today, AllBusiness.com, ECT News Network, eWeek Channel Insider, Financial Times, Fox News, Hartford Business Journal, Insight Media, Kelsey Group, King Features Syndicate, Lab Reviews, Network World, PC Magazine, Portfolio, Puget Sound Business Journal, Tech.Blorge, Tech-Gaming, Techtalk and Wired. The 20 judges on this year’s panel boast more than 470 years of combined experience and have written for a combined total of more than 180 consumer, business, financial, trade and technology publications nationwide.

For a full list of gold, silver and bronze winners in Best in Biz Awards 2011, visit: http://www.bestinbizawards.com/2011-winners.

About Apptix

Apptix (OSE: APP) is the premier provider of hosted business communication, collaboration, and IT solutions to business of all sizes – from SOHO to Fortune 500 – with particular expertise supporting legal, financial, healthcare, and telecom firms. A pioneer in the hosted services space, Apptix currently serves over 325,000 users around the world. Apptix’s comprehensive portfolio of Cloud solutions includes Microsoft Exchange email, VoIP, SharePoint, Web Conferencing, and Secure IM with Presence. Services are delivered over a highly reliable network leveraging best-in-class technology, housed in SAS 70-compliant data centers, and backed by U.S.-based 24/7 support. For more information, visit www.apptix.com.

About Best in Biz Awards

Best in Biz Awards recognizes top companies, teams, executives and products for their business success as judged by established members of the press and industry analysts. Best in Biz Awards honors are conferred in two programs covering the U.S. and EMEA (Europe, Middle East and Africa), respectively. Any organization from any industry in the awards program’s region boasting demonstrated success can enter any of the more than 40 company, department or team, executive and product categories. Entries for Best in Biz Awards 2012 EMEA are currently being accepted from all companies based in or operating in Europe, Middle East or Africa, with an early entry deadline of Nov 30, 2011. For more information about the submission process and categories in both the U.S. and EMEA programs, please visit: http://www.bestinbizawards.com.

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